Alberto VO5 Normal Balancing Shampoo. Shine enhancing nutrients. Gentle, balanced cleansing with Vitamins C & E. Experience the health and vitality of pro-vitamin nutrient enriched formula for beautiful hair. Exclusive 5 pro-vitamin formula maximizes body and shine. Balancing formula for gentle daily cleansing. Vitamin C and E enriched formula, protects hair. Keeps color treated hair looking great. Use with VO5 conditioners. Made in USA or Canada, see bottom of bottle for country of origin. This product not tested on animals. Recyclable where facilities exist. Intended only for distribution in the Americas. www.vo5haircare com.