Rold Gold® Pretzels Dark Dipped Bavarian Twists. Dark fudge coated pretzels. The Gold Standard™. Since 1917. Indulgence. It's a pleasure you've been neglecting. It's time you and your old friend indulgence got reacquainted. Enjoying the sweet and salty, chocolaty treat that is Rold Gold®. If you find it awkward to be indulgent alone, invite friends. They can use a little indulgence in their lives, too. It'll be a celebration - one that calls for The Gold Standard™. Guaranteed fresh until printed date or this snack's on us. Questions or comments 1-800-352-4477 Weekdays 9:00am to 4:30pm central time. Please provide product name, bag size, date, price and numbers found below price for each package. Visit our website @ fritolay.com. ©2010 Frito-Lay North America, Inc.